What is Corporate Identity Design?

Corporate Identity Design encompasses all visual elements that represent a company's brand. This includes the logo, which is a key identifier. It also involves defining a color palette, typography, imagery style, and overall visual communication guidelines.

Furthermore, it covers the development of brand messaging, voice, and tone. A comprehensive corporate identity ensures consistency across all platforms, from websites and marketing materials to physical spaces. It helps build recognition, trust, and a distinct brand personality.